Honor impartiality in speaking appearances and outside work.
When appearing on other media outlets, NPR journalists conduct themselves in accordance with NPR’s standards of ethical behavior. In other words, when discussing the day’s news we do not say or write things elsewhere that we would not say on NPR or NPR.org.
We do not express personal opinions in public appearances outside NPR — just as we would not on our own broadcasts. If we are part of a panel discussion or a current events roundup and are asked what we think about an issue, what we think a politician should do or what is likely to happen next, we give answers that are based on solid reporting, not opinion.
One simple tip: if you find yourself starting to say “I think,” pause. Frame your answers around what your reporting tells you, what polls are saying or what history shows is likely to happen.
We avoid speaking to groups where the appearance itself might put in question our impartiality. This includes situations where our appearance may seem to endorse the agenda of a group or organization, as well as participation in some political debates and forums where the sponsoring groups or other participants are identified with a particular perspective on an issue.
October 29, 2011